The LGM Alumni Association (LGM-AA) helps LGM alumni take the skills learned in LGM into the community, matching talented leaders with projects and associations in the area through programs like the Community Action Teams. The Leadership Greater Madison Alumni Association (LGM-AA) is pleased to announce the next round of its successful Community Action Teams (CAT) projects, 2009.
This year’s CAT program assists non-profits in the greater Madison area, building teams of leadership and expertise from LGM alumni that match the specific project needs of area non profits. Four projects were selected from a pool of over 30 possible projects.
The four selected projects are:
YWCA: LGM-AA and the Business Forum have teamed up to address the goals and objectives of this project. The project team will be asked to design a mentoring and leadership development program for the YWCA staff that supports the professional development interest of the YWCA staff, increase longevity for all staff with an emphasis on staff of color. This project will work in collaboration with the YWCA Staff Diversity Task Force. The action team is led by Jennifer Hannon, Godfrey and Kahn SC and LGM 15. The timeline for this action team is approximately 6 months.
Financial Education Center (FEC): FEC annually provides free tax assistance approximately 4,000 low income residents and generates over $4,000,000 in refunds to their families. Over 3,000 individuals have been served through workshops and their families. LGM Alumni has been asked to develop a strategic marketing plan that will promote the FEC “best kept secret in town”. The project will begin with a fresh, objective, “first impression” evaluation of the materials and methods currently used by those not presently involved with the FEC. The second phase will lead to the development of effective promotional materials and electronic media to inform potential participants, funders and decision makers about our programs and services. The goal is with increased visibility to double the clients served annually through the classes and one-on-one coaching from 1300 to 2600 in 2010. The project timeline is expected to be completed by spring of 2010. Jenny Krueger, Murphy Desmond S.C., LGM 11 will lead this initiative.
The Urban League of Greater Madison and Schools of Hope would like to design and conduct a marketing campaign to recruit more professionals and community members increasing the number of tutors in the middle and high school. During the 2008-2009 academic year 542 tutors served 1407 middle school students. The Urban League would like to expand into the Middleton and Verona School Districts and Madison Area high schools thus increasing the need to serve over 2000 students in the 2009-2010 academic year. The LGM-AA project team will first provide an analysis of current outreach initiatives and recruiting process. The team will then design and develop an outreach campaign; the long-term goal is to close the achievement gap in reading and math. This project team will be co-lead by Scott Dahlhauser, CPM Marketing Group, LGM 10 and Marcia Philipps Hyzer, LGM 7.
The Middleton Outreach Ministry (MOM) has been serving community needs in west Madison, Middleton and Cross Plains for almost 30 years. MOM’s programs include a food and clothing pantry, stable housing support, senior citizen independence and programs designed to help relieve specific financial “pressure points”. There is no charge for any of these programs; all financial support comes from the community and its’ collaborators. The goals and objectives of this project include evaluating the impact of current programming, refine the quality of program delivery, develop measurable goals for the program and address any unmet needs in the MOM service area. This project team will be co-lead by Marcia Philipps Hyzer, LGM 7 and Jeff VerVoort, WISC-TV, LGM 8.
The formal kick-off to commence these initiatives is scheduled for Friday, November 6th with Chris Hinrichs facilitating. Murphy, Desmond S.C. will host the kick-off.
There are still openings on project teams. If you are interested, please email Marcia Phillips Hyzer, milesperhour@tds.net or Bryon Thompson, bryon_thompson@adp.com.